Combining Contemporary
Market Research With
Technology
Market Research With
Technology
The Synchronize Mechanism 
Synchronize (Synchronize India Marketing Services) is an expression which combines contemporary market research with technology. We believe in exploring the synergy between delivering actionable insights, and its implementation… both aspects that are underscored by technology.
How Does The Mechanism Work
The guiding principle of synchronize is a holistic approach to business issues. We offer bespoke solutions to each business issue, for which we rely on our delivery mechanism of …
Design
methologies that are most effective in addressing the business issues.
Explore
using technology that enables capturing the business nuances.
Assimilate
market knowledge and derive actionable solution
Leverage
the learnings to deliver competitive advantage.
How Does The Mechanism Work
The guiding principle of synchronize is a holistic approach to business issues. e offer a bespoke solution to each business issue, for which we roly on our delivery mechanism of …
Design
methologies that are most effective in addressing the business issues.
Explore
using technology that enables capturing the business resources.
Assimilate
market knowledge and derive actionable solution
Leverage
the learnings to deliver competitive advantage.
Platforms 
An in-house built application, installed on respondent's mobile handsets, Aiding execution of online surveys
A video chat based tool specifically designed for qualitative studies, that can be remotely accessed by respondents, moderators and clients
Products
An Indian Brand League... that tracks the brand's performance by measuring the effectiveness of spends across properties during sports events like the IPL/ISL/PBL.
Brand launch/packaging testing using EEG (Brainwave mapping) and Virtual Reality
What can you find in 1000 square meters? HyperLocal is a local area potential mapping tool that allows for consumer as well as area profiling.
A scientific approach to understand celebrity and brand fit. Goes beyond just awareness, persuasion and overexposure. Looks at the social media sentiments of the celebrity and the brand.
Advertising (pre/post) testing, using digital recruitment and survey, EEG (Brainwave mapping), eye tracking and facial coding with benchmarking
Bespoke Solutions
BRAND MANAGEMENT
Brand Health Track- Usage & Attitude
- Mystery Shopping
- Segmentation
- Retail
- Positioning
PRODUCT MANAGEMENT
- Product Testing
- Concept Testing
- Pricing
- Packaging
- Clinics
BRAND MANAGEMENT
- Brand Health Track
- Usage & Attitude
- Mystery Shopping
- Segmentation
- Retail
- Positioning
PRODUCT MANAGEMENT
- Product Testing
- Concept Testing
- Pricing
- Packaging
- Clinics
CUSTOMER EXPERIENCE
- Customer Journey
- Net Promoter Score
- Customer Satisfaction
- Employee Satisfaction
- Transaction Satisfaction
MARKETING
- Advertising Pre-Tests
- Advertising Effectiveness
-
Market Sizing
- Market Segmentation
- Trade/Dealer/Vendor
CUSTOMER EXPERIENCE
- Customer Journey
- Net Promoter Score
- Customer Satisfaction
- Employee Satisfaction
- Transaction Satisfaction
MARKETING
- Advertising Pre-Tests
- Advertising Effectiveness
-
Market Sizing
- Market Segmentation
- Trade/Dealer/Vendor
